Own Your Seat at any Table
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Transform into a confident, credible, and strategic leader who gets the recognition, respect, and opportunities you’ve always known you were capable of - but never fully claimed.
Uncover Your Leadership Blind Spots - Take the Quiz
We live in a world where success is expected - but what about recognition, influence, and real impact?
You’ve done everything “right” - led projects, delivered results, and built a career to be proud of. And yet, something isn’t clicking the way it should.
Maybe you’re at a career crossroads, wondering what’s next. Or you’re already stepping up, but hitting invisible barriers to progression. You’re showing up, working hard - but not getting the recognition, credibility, or leadership opportunities you know you’re ready for.
This isn’t about working harder. It’s about leading differently.
The habits that got you here - perfectionism, over-preparing, staying in the background until you're "100% ready" - may now be the very things keeping you stuck.
It’s time to shift. To step fully into your presence. To claim your space.
Because the opportunities you want? They’re yours to take.
MEET YOUR COACH!
Hi, I’m Sanela Lukanovic
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I help high-achieving senior leaders amplify their confidence, credibility, and strategic impact - without overthinking, perfectionism, or second-guessing themselves holding them back.
With over 15 years of experience in executive coaching, leadership transformation, and business strategy, I specialize in helping leaders like you break through barriers, step into next-level leadership, and claim the recognition and opportunities you deserve.
My approach is holistic and deeply transformational, blending leadership skills, strategic thinking, and self-awareness. I believe leadership isn’t just about what you do - it’s about who you are and how you show up.
I’ve worked with a global, diverse, and multicultural client base across finance, fintech, pharma, and consulting. This breadth reflects my own background and journey, giving me a unique perspective on leadership challenges in complex, high-stakes environments.
Before coaching, I spent years in management consulting, drawn to the challenge of problem-solving and navigating high-pressure, multi-stakeholder environments. That experience informs my work today - helping leaders develop their presence and operate with clarity, confidence, and influence.
I’m also certified in The Daring Way™ methodology, incorporating research-backed strategies to help leaders develop resilience, presence, and courageous decision-making in high-pressure environments.
Book a consultation100+
Lives Transformed
15+
Years of experience
19+
Certifications and awards
99%
Success for clients
Does It Sound Familiar?
You’re Ready for More - But Unclear on the Next Move
You've worked hard, built credibility, and delivered results - but something isn’t clicking. Whether it’s a career crossroads or an invisible ceiling, you’re wondering: What’s next, and how do I get there?
You’re Showing Up - But Not Getting the Recognition You Deserve
You’re stepping up, speaking up, and leading, but the real impact is still out of reach. You see others getting ahead, and you’re starting to wonder: What am I missing?
You’re Done with Over-Preparing and Proving Yourself
Despite your success, are you haunted by the fear of making mistakes or not being “good enough”? You’re tired of feeling like you have to be perfect in every aspect of your life but find it hard to break free from these deeply ingrained patterns.
Remember, it is not just you – every leader faces similar obstacles. Do not let these challenges hold you back. Let’s address them head-on and map out a path to clarity, confidence, and a leadership presence you deserve.
Book a consultationI GOT YOUR BACK
Here’s How I Can Help
Free Resources
Dive into our growing collection of free guides, from letting go of control to redefining your identity. Each resource is crafted to help you take the first step toward growth, authenticity, and creating the life you truly want.
Workbooks
Prefer skipping the theory and diving straight into action? Our Selfdom workbooks are designed for you. With focused exercises on core topics of growth and authenticity, each workbook offers quick insights and practical strategies to help you thrive.
1:1 Coaching
There comes a point where you’re ready to “stop hoping” things will change and “start knowing” that they’ll change. If you want individual attention, someone to hold you accountable, and benefit from my substantial experience focused solely on you - this is it.
DON'T JUST TAKE MY WORD FOR IT
Here’s What People Are Saying
FREE GUIDE!
Unlock The Secrets Of Long Lasting Change
I’ve broken down the secrets to lasting change into simple steps so you can start transforming your identity & seeing results - no matter where you are on your journey. 🙌
